Sec. 03 — The product page, fixed
PDP
Now vs fixed
One review system, rendered live on every PDP, with valid schema — and a subscribe price that matches the headline promise.
Now
The Moment Collection · 18-pack
No star rating on the page
Schema block A4.7 · 3,302
Schema block B4.8 · 8,848
Subscribe$51 vs $59 = 13.6% off
Footer “Reviews” → 301 to homepage. Homepage promise: “20% off every shipment.”
Fixed
The Moment Collection · 18-pack
★★★★★ 4.8 · one review source
ReviewsLive on the page
SchemaValid Product JSON-LD
Subscribe$47.20 vs $59 = 20% off
/pages/reviews restored. Page and charge agree.
Make the page and the charge agree
Headline says
20% off
18-pack subscribe
$47.20
Yearly saving (monthly)
$141.60
Plan discount raised to 20% — costs margin, keeps the campaign copy.
Evidence: /products/mixed-variety-18-pack-still and /products/chocolate-dream-blend-for-sleep-1 source; curl -L /pages/reviews; homepage copy vs selling plans, Sep 19, 2026