Good stock. A simpler way to order.

Built around the way independent stores buy.

Start with the shelf, choose a full case, and see the numbers before adding it to your order. COUNTERPART is a fictional grocery and convenience wholesale demonstration by Mousa Batarseh.

1. Find your next restock

Browse beverages, snacks, pantry, confectionery, and counter essentials. Product cards put case price, unit price, pack size, SKU, and a clearly marked demo barcode together so you can compare products without opening every page.

2. Order in cases

One quantity represents one complete case. Each product specifies the sellable units inside it. For counter supplies, a sellable unit can be a sleeve or a pack; the product page spells out the format.

3. Make repeat buying easier

Use the quick-order page to find a product by name or SKU and build your order. This public preview shows illustrative case prices in its demo cart. The separate native Shopify version uses Shopify’s actual cart prices.

4. Add the right trade setup

Shopify B2B company locations, catalogs, quantity rules, volume prices, purchase-order references, and payment terms can support an account-specific buying experience when configured for that company. In the native Shopify version, the configured catalog determines eligible account rates and terms. This public preview uses the displayed demo case prices.

Explore the wholesale enquiry flow or see the work behind the store.